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Acquiring and Managing Data for Digital Signage – A Common Problem and How to Solve It

Acquiring and Managing Data for Digital Signage - A Common Problem and How to Solve It 1

Data for Digital Signage

A common problem faced by business today; acquiring data, aggregating, and delivering that data to employees and decision-makers as useful information without it costing a bomb to run.

I’m going to talk to you about how we solve this problem.

Maybe you want to add videos, images, icons, oh, and graphs & charts
For good measure, you want the system to alert you to significant information.

Most importantly, you want it to solve some of your communication pain-points to better engage your people.

Empower them, inspire them, and enable them.

Motivated people perform better and look after your business better.

But let’s go back to the main problem; your data is in different databases, across departmental silos, some of it is local and some remote, some of it is constantly changing, while other data is not. Maybe it’s not that complicated, but you get the picture.

Some of it is time-sensitive and must be shown in real-time, while others can be updated less frequently.
And you may need to do ad-hoc, on the fly messages too.
An intelligent system is going to be needed to do all this, so it is not a drain on our human resources.
It also needs to be scalable – easily, flexibly and bigly so while remaining efficient.

Mobile would be good too.

If only; right?

We do have a solution.

First, we work with you to identify your needs and establish the best approach. We use this process to outline principles, operational imperatives and outcomes to be achieved.

We also use the opportunity to give you insights into our solution’s capabilities. This is a real eye-opener for most and more often than not triggers further ideas.

Why, What, and How?

I have been hands-on with providing solutions for many organisations in a broad range of industries for around fifteen years, and over that time have gained many insights that have added to my expertise and experience. All of which is onboard with Cohesive and can be brought into play for your solution.
As disparate as these organisations and industries have been, they all share common needs.

  1. These fall under two fundamental headings:
    Acquiring, aggregating, and delivering data and information in a usable visual form in real-time, and automated as much as possible.
  2. Improving productivity, performance and morale by Empowering, Inspiring, and Enabling their workforce

Why is this better than other similar solutions?
Let’s face it, there are hundreds, probably thousands of digital signage solutions out there, however, when it comes to the seriously good solutions the field narrows down to a few.

The Omnivex software* we use is one of the very best, and when it comes to some of the key factors, I believe it is the best. I’ve lost count of the number of times I’ve been doing presentations or training and had someone, usually the hard-head in the group, suddenly sit up and say “wow, this leaves everything else I’ve seen for dead”, or “wow, the capabilities of this are amazing”.

What are these key factors? When it comes to acquiring, managing and displaying data, I don’t think anything else touches it. The same when it comes to flexibility and capability.

Then there’s price; or more importantly, cost. Pricewise, we know we are competitive for this class; however, the price is the least important cost component. The important question is, how much does it cost to run? When it comes to Total Cost of Ownership (TCO), Omnivex Digital Signage software* has been recognized as having the lowest TCO.

In designing a solution to suit your needs, we look at how much can be automated and how much can we reduce or eliminate human resource costs.

The design interface itself is brilliant and most users will find it familiar to use.
When it comes to the “wow” factor, we can tick just about all the boxes.

Now, if you’re looking for a digital signage/visual communication solution for your business and you think we may fit the bill, let’s talk.

*(In the latest Global Info Reports Digital Signage Solutions Market Extensive Report Study on Leading Industry Players, out of the ten leading industry Players, Omnivex Corporation is one of only two digital signage software companies listed).

Gary Else - Cohesive CEO

GARY ELSE

CEO

Gary is Founder and Chief Exective Officer of Cohesive.

 

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